The real estate market in Scotts Valley continues its torrid pace as 2 out of 3 single family homes are already in pending status. In fact, that number is a little higher as I have 4 new listings coming on the market that are “member only coming soons” which are part of those stats and numbers, and I expect those 4 coming this week and next week to move relatively quickly in addition to another two that I will be placing on “members only coming soon” listings this week.
Remember, I typically see a 28-33% pending average as a good market, strong market. We are now over 66% being in pending status.
What is “members only coming soon”? It is a new tool that allows us as REALTORS® to let agents know when we have something coming up within 30 days which has proven to be a very successful way of giving buyers knowledge of what is coming so that they can prepare when the home homes on the market. Many of these type of listings have a waiting list of people that want to see the homes. The key is still going on PUBLIC MLS, but it is a great tool for both sellers and buyers if used correctly. You HAVE TO go on MLS to realize what your true sales potential will be in my opinion. Unless of course, that is not important to you.
The average list price for single family homes active through pending is $1,477,330, with an average days on market of 31 days, though the hot properties are moving within a week.
Townhouses and condos are even hotter as 10 out of the 12 listings in that category are already in pending status. The only 2 that remain are affordable housing units which require that buyers not exceed a certain income level.
The average list price is $790,740 with an average days on market being 49 days. But the DOM numbers also take into account several of the newer development properties that took some time to sell and I expect a well priced and well marketed townhouse to sell within a week, more than likely with multiple offers.
So far this year we have 39 closings in the Scotts Valley area.
The average sales price for single-family homes is $1,585,250 with an average of 33 days on the market. The average sales price for townhouse-condos is $661,799 with an average of 35 days on the market.
As always, happy selling and happy buying!
REALTOR® | DRE 00921165
Keller Williams Realty in Scotts Valley
831-252-3959 Direct Line

ABOUT ROB: Robert Aldana is a 34+ year licensed real estate veteran with Keller Williams Realty, and also a long-term resident and homeowner in Scotts Valley.

Robert is the agent chosen by more Scotts Valley area home sellers and buyers than any agent or team, and has been awarded the Santa Cruz Sentinel Readers Choice Award as the Best REALTOR® in Scotts Valley for four straight years. Robert is also the ALL-TIME leading real estate agent in Scotts Valley sales, and most recommended agent in the NextDoor online community.