At Pure Romance, it's not just what we do, it's how we do it. To us, success has never been measured in sales. What we do is bigger than that. Our mission has always been to empower women. To give them a safe environment to learn about sexual health and to give them permission to know their bodies, strengthen their romantic relationships, and to encourage open communication with their healthcare providers. It's these experiences that have made Pure Romance not just a company, but a movement to enhance the lives of men and women everywhere.
We perform ten classical concerts in our regular season from October to May at the Santa Cruz Civic Auditorium and the Henry J. Mello Center for the Performing Arts in Watsonville. During each season we also perform special benefit concerts, and a reduced-admission Family Concert. Additionally, we demonstrate our commitment to education each year with Classroom Visits from our musicians, and our in-class music listening program, Classical Music Classrooms, which reaches over 4,000 elementary students throughout Santa Cruz County each year.
Minutes to Santa Cruz beaches
Situated in the South San Francisco Bay area, our hotel is 30 minutes from San Jose International Airport (SJC) and just over an hour from San Francisco International Airport (SFO). Our Santa Cruz hotel, located in a mountain retreat setting, is an ideal base for visiting Silicon Valley, the wine route and the Santa Cruz Beach Boardwalk. You’ll find our newly renovated hotel at the Mt Hermon Exit of Highway 17.
Tamara Cucchiara is known as the “The Succulent Diva.” She is considered the “go-to expert” in the community for her unique succulent art, designs, workshops and private events. Tamara makes public appearances at local nurseries sharing her knowledge on how to propagate, grow, design and care for succulents.